Pune: Provivi, a global crop protection company, and Godrej Agrovet Limited (GAVL), a food and agri-business conglomerate, today announced a strategic collaboration to deliver sustainable pest control solutions tailored for rice and corn farmers in India.
Under this collaboration, GAVL would be introducing sustainable solutions in India. The company will distribute Provivi’s YSB Eco-Dispenser, specifically designed to control Yellow Stem Borer (YSB) in rice and will hold exclusive commercialization rights for the FAW Eco-Dispenser targeting Fall Armyworm (FAW) in corn in India,” said GAVL in a media release.It added, “These pheromone-based technologies will provide Indian farmers with advanced, environmentally friendly pest management tools.”
“This partnership allows Provivi to expand our impact in one of the world’s fastest-growing agricultural markets,” said Corey Huck, CEO of US-based Provivi.
“The Provivi YSB and FAW Eco-Dispensers are developed using biodegradable materials, ensuring long-lasting efficacy while minimizing environmental impact. These products will be available to Indian farmers in 2029,” the release said.
“In the crop protection segment, the company has strong presence in the B2B segment through its subsidiary Astec Lifesciences and through its extensive distribution, network pan-India delivers innovative agrochemical offerings catering to the entire crop life cycles. In Dairy, Poultry, and Processed Foods, the company operates through its subsidiaries Creamline Dairy Products Limited and Godrej Foods Limited. Apart from this, GAVL also has a joint venture with the ACI group of Bangladesh for animal feed business in Bangladesh,” said GAVL in the release.
