Dhanuka Agritech Ltd. organised a Mega Farmer Meeting at Deori Market in Raisen district, Madhya Pradesh, focusing on paddy crop management, crop protection and comprehensive agricultural solutions. More than 250 farmers from nearby villages participated in the programme and discussed key challenges affecting paddy cultivation.
The programme began with a welcome address and Saraswati Vandana by Mr. Ram Shankar Vishwakarma (S1). Mr. Subodh Kumar Gupta, DGM, welcomed the participating farmers through “India Ka Pranam” and provided an overview of Dhanuka Agritech and its commitment to supporting Indian farmers. He also explained how farmers can use QR codes to identify and select suitable agricultural products. Mr. Saurabh Tiwari, FL, highlighted major challenges faced by paddy growers and discussed possible crop management solutions.
During the meeting, farmers were introduced to Dhanuka Agritech’s crop solutions, including Mycore Super, Verdour and Godiwa Super. The increasing concern over Brown Planthopper (BPH) infestation in paddy was also discussed, with farmers receiving information about Dhanuka’s crop protection solutions, including Apply and Defend. 
Farmers were also introduced to Dinkar Herbicide, a weed-control solution for paddy crops. Dhanuka Krishi Mitras shared their field experiences with Dinkar and discussed its potential benefits for paddy farmers ahead of its planned market introduction next year.
The event also received strong support from Dhanuka’s business partner Mr. Mahendra Kumar Raghuvanshi of Guru Krishi Sewa Kendra, who played an important role in inviting and mobilising farmers from surrounding villages. His efforts contributed to the strong participation and engagement of local growers.
The meeting received branding and visibility support from Mr. Pushya, while BDO Mr. Abhinav contributed to the on-ground execution of the programme. Dhanuka Doctors Mr. Ranjit Kumar, Mr. Bhisam Lodhi, Mr. Mohit Shrivastava and Mr. Pushpendra Patel also played an important role in farmer interaction and the successful execution of the event.
The Mega Farmer Meeting in Deori reflects Dhanuka Agritech’s continued efforts to strengthen its direct connect with farmers, promote scientific crop management practices and provide growers with information about modern crop protection and agricultural solutions. Through such farmer-focused initiatives, the company aims to support better crop management and bring innovative agricultural technologies closer to farming communities.
